When AdWords Makes Sense, Make The Most Of It

While we’re busy using them to market to our prospects, remember that they’re Google’s prospects first. If serving up our ads is not what Google thinks is best for their customers, they will either not serve them up at all, or they’ll make it much more expensive for us.

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Who Represents Your Business In Social Media?

Outsourcing social media is just a bad idea. Hired guns don’t have the expertise to represent you to your clients and prospects.

Masked Faces - who do you trust to promote your business in social media?

Ads and Social Media: One Of These Things Is Not Like The Others

It’s tempting to see status updates as a wonderful place to display your marketing messages. Lots of people do. But just because someone else runs the social media aspect of their marketing campaign off of a cliff doesn’t mean you have to.

One Of These Things Is Not Like The Other

Rude Facebook Friends: Just Hit “Remove”

It’s important to decide on standards for your “newsfeeds” or “walls” so that you can control what kinds of signs go on your virtual lawn.

edit personal newsfeeds, social media marketing los angeles, social media consulting los angeles

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